Five ways to gear up your communications this fall

September 28, 2018 Bonnie Staring
@bonnie-staring
Technology - Aug. 28, 2018

Five ways to gear up your communications this fall

Use technology and tools to position your business for success

 

As kids get ready to go back to school and employees’ summer vacations come to an end, this is a great time for business owners to refocus their energy and prepare to accomplish more. Your company’s ability to communicate with staff, suppliers and clients is essential – to collaborate, capture feedback and grow relationships. When was the last time you’ve updated your communications solutions? We’ll explore how you can use technology and software to improve your company’s communications to position your business for growth and success.

You can also use customer relationship management software to store contact information, purchase histories and detailed notes about upcoming projects or orders

1. Re-establish your communications plan

Your plan can be as simple as ensuring that team members address clients by name on the phone, in emails and via other methods. You can also use customer relationship management (CRM) software to store contact information, purchase histories and detailed notes about upcoming projects or orders. This information will help you and your team identify ideal times to connect with your clients and make sure they’re enjoying a great customer experience.

2. Update your outgoing message

Take a moment to call your main business number after hours and listen to the message. Is it clear and welcoming? How easy is it to access the directory, your hours of operation or physical address? Is any information provided out of date? It may be time to record a new greeting – or even explore updating your company’s phone system.

An unlimited internet package gives you the bandwidth to grow you team, your client base and your business without worry

3. Adopt a cloud-based mobile-communication system

Make a more professional impression with a cloud-based mobile-communication system that delivers sophisticated office-phone features to your company’s wireless devices. Callers can call one main number and be directed to the right person through an “auto-attendant” answering system, and you can make sure calls are taken care of through a “hunt groups” feature that directs calls from team member to team member – or to multiple staff simultaneously – until someone answers. You can also keep conversations going with a system that lets you transition calls seamlessly between devices, such as from your mobile phone to a computer “softphone,” without needing to hang up.

4. Make sure your internet package has room to grow

These days, a good part of business communication happens online. Tools that can help you and your team communicate and work more effectively with each other, suppliers and clients – such as video conferencing, sharing files and using cloud collaboration – may require more data than what’s included in your current package. An unlimited internet package gives you the bandwidth to grow you team, your client base and your business without worry.

5. Connect wherever your business takes you

Mobile devices simplify staying in touch with your team and your clients while travelling outside of Canada. The trouble is, roaming costs can add up. If conferences, sales presentations or client meetings take you south of the border or around the world, a flat-rate roaming plan lets you conduct business as usual without being concerned about what each call or email will cost.

Ready to have your business do more? Maintain your productivity with these tips.

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About the Author

Toronto-based writer Bonnie Staring started her own business more than a decade ago, and her work has appeared in Rogers Connected for Business, AMA Magazine, Performance in Motion and The Toronto Star.

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