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Rogers Business Forum Year-End Roundup for 2018

Catch up on what you may have missed from the world of connected business solutions.

Woman using a cellphone

There’s always something new to talk about in the world of technology and telecom, which is why it can be difficult to stay on top of everything and not miss out on some news or advice your business may find useful.

That includes advice on how to harness the power of social media and digital technology to attract prospects, tell your brand story and engage more meaningfully with your customers. And who better to receive this advice from than digital marketing experts from across Canada. Thankfully, there’s a digital playbook for that, covering how to express your brand personality, build an online community, optimize your website, measure success and so much more.

When it comes to your day-to-day tasks, if you’re not taking advantage of cloud-based software applications like Microsoft Office 365 and G Suite by Google Cloud, you’re missing out. Both of these services can really streamline your operations and boost your productivity. Check out the top three Office 365 features that can help you create better email campaigns, get noticed online and stay on top of all your marketing tasks, and learn about the top three G Suite features that can foster collaboration and keep track of what everyone’s working on.

Of course, applications aren’t the only cloud services available to businesses. Once primarily of interest to large enterprise, cloud-based infrastructure solutions are making headway in the small- to medium-sized market, offering managed monitoring services, the expertise and support you need to accomplish the right solution for your business, as well as excellent data security options.

Speaking of security, too many small- to medium-sized businesses still believe they’re not on the radar of cybercriminals looking to launch malware attacks. That’s why they need to learn more about what’s actually out there and what they can do to protect themselves.

To stay up-to-date on these topics and to continue exploring the possibilities of how telecom can help ensure the success of your business going into 2019 and beyond, remember to check back with Rogers Business Forum regularly.